After the start of the 2018-19 season, the owner of Kress, a multinational enterprise that devoted in developing high end international power tool brands - Positec Group joined the Wolfsburg family and became the club's official equipment sponsor. In addition, Positec is the exclusive partner of the international cooperation program "Wolfsburg United".

Steffen Grupp, director of sponsorship and cooperation affairs at VfL Wolfsburg Football Club, believes that the two sides will create success together: "Wolfsburg and Positec are the perfect match. Team spirit and unity and cooperation are values and recognitions of both parties. "In addition to traditional advertising methods, Positec and Wolfsburg will also carry out activities on social media platforms. Positec Germany CEO Klaus Hagemann said, "Wolfsburg is a successful club. The purpose of our cooperation is to show our support for the goals set by Wolfsburg. Germany is one of our important markets. This collaboration will increase the exposure of Positec and Kress.”